Campaign Planning

They can assist in planning out email campaigns, including the content, timing, and target segments.

Email Design

Using tools like Mailchimp or Constant Contact, students can design visually appealing email templates that align with your brand.

Personalisation

They can personalize emails by segmenting audiences and crafting content specific to each group.

A/B Testing

Students can run A/B tests on subject lines, email content, or send times to optimise open and click rates.

Automated Workflows

They can set up email automation sequences (welcome emails, abandoned cart emails, etc.) to save time and improve engagement.

Performance Tracking

Students can monitor the performance of email campaigns, tracking open rates, click-through rates, and conversions, then offer insights to improve future campaigns.